Nice Notion Launches GET ON THE BUS Marketing campaign • thefullpint.com

(PORTLAND, OR) – Pacific Northwest-based brewery Nice Notion (GNB), finest identified for its hazy IPAs, “culinary-inspired” beers, and enjoyable, direct-to-consumer enterprise mannequin is worked up to announce the brewery’s GET ON THE BUS (GOTB) marketing campaign is increasing to the entire month of April! GNB followers and new followers alike will get to style a ton of trippy beers, try new cannabis-friendly merchandise, and have the prospect to win a ton of far-out prizes.

Homeowners Paul Reiter, James Dugan and Andy Miller are huge followers of Oregon legend Ken Kesey and his band of Merry Pranksters, thus the brewery title and beer references stemming from Generally a Nice Notion. With that tradition in thoughts, GNB is celebrating its third annual Get on the Bus marketing campaign with particular beer, merch drops and prizes all through the month of April. What does Get on the Bus imply one may ask? Effectively to us, it’s GNB’s celebration of the enjoyable annual Bicycle Day (the primary recorded LSD “journey” by Albert Hoffman on 4/19) and 4/20 hashish celebration holidays honoring the Merry Pranksters and their Additional Bus! New and distinctive beers that solely seem yearly round this time to look out for and check out in beer flights, common draft pours or packaged 16oz cans to go embody:

April fifth Drop:

• Roach Clip – Don’t waste a sip of this hazy IPA dry hopped with HBC 586, Idaho 7, Galaxy, and Mosaic Lupomax. 7% abv.
• Wake & Bake – A whale of an Imperial Pastry Stout completed with Mostra Espresso, Vanilla, Cacao, Graham Cracker & Marshmallow.11% abv. (Finback Brewery Collaboration)
• Reeferm Insanity – Bear in mind the outdated Reefer Insanity film?!?! Smoothie-style tart ale with Strawberry, Blueberry, Blackberry, Raspberry, Mangosteen and 6.3% abv.

April eleventh Drop:

• Knife Hits – Take a breath of our West Coast IPA dry hopped with Simcoe, Superdelic, and HBC 586. 6.8% abv. (Ghost City Brewing Collaboration)
• Bubble Bag – Hazy DIPA brewed with a heavy quantity of oats and milk sugar for a kushy physique, and dry hopped with Mosaic, Nelson Sauvin, Motueka, and Nelson Sauvin hop kief. 8.5% abv.
• Munchies – An Imperial Pastry Stout able to lock you to the sofa with Cacao Nibs, Peanuts, Marshmallows, Pretzels, Potato Chips, Graham Crackers, and Caramel. 9.1% abv.

April 18th Drop:

• Aura – Hazy IPA modeled after our Ripe IPA that includes a double dry hop of Citra, Citra Lupomax, and Citra Spectrum. 7.2% abv.
• Bicycle Day – Fruited Bitter Ale with Peach, Apricot, Pineapple and You’ll be shocked by the blended berry aroma and sudden colour that will help you have fun the journey! 7.5% abv.
• Electrical Headband – Tart Ale with blue raspberry sno-cone syrup and key lime 7.1% abv.
• Merry Dankster – Our dankest haze for This hazy Double IPA is dry hopped with Columbus, Simcoe, Vic Secret, and Motueka. 8.1% abv.

April twenty fifth Drop:

• Micro Dankster – This West Coast Pilsner isn’t any micro-dose in relation to Dry hopped with New Zealand Cascade and Simcoe. 5.6% abv (Cellarmaker Collaboration)
• Baked & Stuffed Berry Danish – Breakfast is served with this smoothie fashion tart ale with raspberry, banana, hazelnut, marshmallow, and graham 6% abv. (Declare 52 Brewing Collaboration)
• Triple Dank Shark – You’ll want an even bigger boat for all the Strata, Nelson Sauvin, Citra, and Galaxy we hauled into this Hazy Triple 10% abv. (Alvarado Road Brewery Collaboration)

Two different enjoyable notables throughout Nice Notion’s GOTB month embody:

• Prizes!: Starting on our 2nd GOTB drop day (4/12), company can order a GOTB beer flight of their alternative relying on availability at every taproom. Every flight bought will earn a scratch off ticket with quite a lot of prizes starting from penny pints to 12 Notions (GNB month-to-month beer sampler subscription program) and Timekeepers (GNB Bourbon Barrel Aged Imperial Stout bottle membership) Subscriptions to an extremely sick hand-blown “Fritglass.” Full pours of any of the GOTB beers will even earn a scratch off ticket (tickets issued whereas provides final).
• 4/20 pm on 4/20: Bourbon barrel-aged (BBA) 4PM from GNB’s tremendous restricted Timekeepers’ Membership can be pouring at 4:20 pm on 4/20 at GNB BBA 4PM is an Imperial Stout aged in Blanton’s and Buffalo Hint Bourbon barrels for 2 years. Madagascar vanilla beans, marshmallows, flaked coconut, pretzels, caramel, potato chips, and strawberry wafer cookies had been used to complete the April installment of our Timekeepers mission.

“For the previous couple of years, our company have been so hyped on the trippy Bicycle Day beer and Get on the Bus theme,” says GNB CEO Reiter. “We wished to essentially blow their minds in 2024 by making the proverbial journey last more and rising the quantity of enjoyable beers to strive tenfold!”

Clients should buy GNB’s Get on the Bus beers at greatnotion.com, on the GN cellular App, or in-person at considered one of Nice Notion’s 7 places in Seattle, Portland, Sacramento or Berkeley.

ABOUT GREAT NOTION

Nice Notion (GNB) is a brewery began by three buddies and neighbors in Portland, OR that gives hazy, fruit-forward IPAs and “culinary-inspired” sours & stouts bought on to prospects by means of its personal taprooms,artistic cellular app and web site.GNB has gained quite a few Gold and Silver medals, together with accolades at World Beer Cup, GABF, Better of Craft Beer Awards, and Oregon Beer Awards, in addition to the #1 IPA in America from Paste Journal. Nice Notion ships direct to houses in 12 states and has a number of places in Portland, Seattle, and Northern California. Please go to @greatnotion on IG or our web site to be taught extra concerning the firm and its beers or considered one of its native IG handles for taproom data @greatnotionoregon, @greatnotionwashington or @greatnotioncali.