Cuervo has introduced the brand new launch of Satan’s Reserve, a tequila infused with candy warmth.
Meant to satisfy the demand of youthful drinkers, this has a decrease ABV of 30%.
“Satan’s Reserve unleashes a completely new style upon the world of tequila, bringing the Satan’s mischievous spirit to life for these craving unforgettable nights of journey with the proper drink in hand,” says Lander Otegui, SVP of selling for Proximo Spirits. “Cuervo has an epic legacy in creating centuries of fine occasions throughout 10 generations, and nobody is aware of how you can elevate somewhat hell as a lot as we do. The Satan is within the particulars.”
Satan’s Reserve has a yellow hue, with a candy warmth style, the corporate reviews. The bottle design features a label impressed by Mexican people artwork, together with loteria playing cards, conventional Mexican illustrations and Alebrije artwork types.
To carry Satan’s Reserve on to tequila lovers, Cuervo enlisted West Coast Customs of “Pimp My Journey” fame to create one-of-a-kind, customized Satan’s Vehicles. These rides will tour cities throughout the nation, giving followers an opportunity to style the candy warmth of Satan’s Reserve. Stops are deliberate in Chicago, Orlando, Tampa, Nashville, Los Angeles, San Diego, Santa Barbara and extra via the tip of the 12 months.
Cuervo can be teaming up with the media firm All the time Friday Media and its model Friday Beers for the “Increase a Little Hell” tour timed to main hometown soccer video games all through 2024. Stops embrace Tempe, Ann Arbor, Athens, Austin and Nashville. Followers can go to @friday.beers on Instagram to be taught when the tour is stopping in these cities.
Satan’s Reserve is now obtainable at choose retailers nationwide for a steered retail worth of $20.99 per 750-ml. bottle.
