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One other shakeup in craft brewing got here to mild late yesterday. After buying Trendy Instances Beer in July 2022, Craft ‘Ohana, the mother or father firm of Maui Brewing Co., has introduced a brand new strategic partnership. San Diego primarily based Wings & Arrow Beer Co. together with a gaggle led by San Diego businessman Duncan Ward oversee the operations at Trendy Instances Beer.
Each Wings & Arrow and Duncan’s group will handle each Trendy Instances Beer and its offshoot, Trendy Instances Espresso in San Diego together with a deliberate West Hollywood location. Craft ‘Ohana will retain an curiosity in Trendy Instances, nevertheless it won’t be instantly concerned in its day-to-day operations permitting the corporate to focus solely on the continued progress of its Maui Brewing Co. and Maui Exhausting Seltzer manufacturers.
“As Maui Brewing Co. continues to expertise important progress, we acknowledged the necessity for strategic partnerships to assist Trendy Instances flourish whereas enabling us to focus totally on our core Maui manufacturers,” stated Garrett Marrero, CEO of Craft ‘Ohana, in a press launch. “We discovered two native San Diego-based companions who perceive the nuances of Southern California’s market and produce deep experience of their respective areas. This method mirrors the management mannequin we’ve efficiently carried out at Maui Brewing Co. and Maui Brewing Restaurant Group to drive progress.”
“Trendy Instances is all I can hope for in a companion,” stated Josh Landan, founding father of Wings & Arrow, in a press launch. “I’ve watched the model for a few years and all the time believed in its potential. I’m nonetheless reeling from the concept I get to work on the model every day, assist to proceed the nice presence it has right here in San Diego and way forward for an area fixture.”
Becoming a member of Landan, who additionally based Saint Archer Brewing in 2013 earlier than promoting it to Molson Coors two years later, might be San Diego businessman Duncan Ward. The 2 might be accountable for the operations of the each entities of Trendy Instances.
“I’m completely delighted to companion with Trendy Instances espresso and hospitality, and look ahead to using our 30 years of beverage targeted retail expertise and to working with the groups at Craft ‘Ohana and Wings & Arrow to proceed constructing the Trendy Instances expertise,” stated Duncan Ward, in a press launch. “We’ve got our first new Trendy Instances Beer + Espresso bar deliberate in West Hollywood for early 2025, and we’re brimming with thrilling concepts that we all know each our clients and teammates will love.”
The three entities look to seamlessly transition operations over the subsequent month. Craft ‘Ohana is worked up to proceed fueling the Maui manufacturers each in Hawai‘i and on the mainland, the place the model has seen +20% gross sales quantity progress.
However what wasn’t talked about within the press launch obtained us considering. The names of Wings & Arrow and Josh Landan each sounded acquainted. The reason is is the connections that each have with Nice Frontier Holdings, the mother or father firm of Ninkasi Brewing. Again in 2023, Josh Landan’s Wings & Arrow merged with Ninkasi Brewing to type Nice Frontier Holdings. Past Ninkasi Brewing, Nice Frontier Holdings additionally owns Ashland Exhausting Seltzer, Mucho Aloha Exhausting Lemonade, Villager Spirits, Voyager Exhausting Tea, and since November 2023, Ecliptic Brewing.
When Nice Frontier Holdings was created, Landan was named CEO of the beverage firm and Nikos Ridge and Jamie Floyd, each co-founders of Ninkasi Brewing, remained in management roles. Now in response to Brewbound, Landan left the corporate roughly six months in the past and Ridge is CEO at Nice Frontier Holdings.
Additionally talked about within the Brewbound article is that Nice Frontier Holdings has the licensing and distribution settlement for Ashland Exhausting Seltzer. Each firms will preserve what’s described as “shared fairness” within the enterprise with a deliberate rollout of the onerous seltzer model within the Pacific Northwest this fall.
This information additionally arrives on the heals of the September 2024 announcement that Trendy Instances Beer manufacturing was being moved to fellow San Diego craft brewer, AleSmith Brewing. It’s there the place Trendy Instances Beer core lineup and restricted launch specialty beers might be brewed because it simplified the brewery’s footprint and portfolio.
For extra info on Trendy Instances, go to ModernTimesBeer.com or observe @ModernTimesBeer on Instagram and X or @ModernTimesIsYourFriend on Fb.
About The Writer
DJ
D.J. is a Portland, Oregon primarily based author that spent his adolescence within the Midwest. With over 25 years beneath his belt of ingesting beer at festivals throughout America and the world, he has developed a powerful appreciation and understanding of craft beer and the trade that surrounds it. He could be present in any of the nice breweries or beer bars that make Portland the very best beer metropolis on the planet. His writing can be discovered within the archives of Northwest Brewing Information and could be adopted on Twitter and Instagram at @hopapalooza.
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