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For the primary time since Glass
Vodka distillery opened its doorways in Seattle in 2012, we’re excited to
announce our launch into the Canadian market. As of December 2018, guests to
Whistler, B.C., can benefit from the award-winning grape-based artisanal vodka,
obtainable on the following Village institutions: Rimrock Cafe, Quatro, Barefoot Bistro, Dusty’s
Bar & BBQ, The
GLC Bar & Grill, Merlin’s
Bar & Grill and Nester’s Liquor Retailer.
Selecting Whistler as Glass’s entrypoint
into Canada is each a strategic advertising and marketing, and a private choice. It’s strategic,
as a result of Glass Vodka’s founder, Ian MacNeil desires Glass Vodka to cross the lips
of an prosperous, jet-set viewers, and what higher place to succeed in them than in
the luxurious Western Canadian resort?
Bringing Glass to Whistler, as opposed
to a different luxurious ski vacation spot, can be a private choice for MacNeil. Whereas
MacNeil’s main residence, and Glass Vodka’s distillery and headquarters are
based mostly in Seattle, the corporate considers Whistler its second house. MacNeil has a
trip property within the world-class resort, the place he spends many weekends and
holidays together with his spouse.
The product packaging, which MacNeil
designed himself and describes as “pure, clear and stylish,” additionally suits
Whistler’s elegant and complicated esthetic, and mirrors the class of the
Coast mountain vary.
With Whistler’s après crowd now having fun with their
Glass Vodka martinis in full drive, MacNeil is setting his sights on releasing
Glass Vodka into different worldwide places.
“I wish to be within the 50 greatest locations, in
the 50 greatest cities on the planet. I take into account Vancouver and Whistler two of
these locations, in addition to San Francisco, Seattle, Chicago, Cape City, Perth, Beijing,
you identify it. … And we’re slowly doing that,” says MacNeil.
For extra info
about Glass Vodka, go to https://glassvodka.com
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