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CLACKAMAS, Ore. and Raleigh, NC— As of April 2024, Hoptown Handles has acquired Beer to Baggage, a quickly rising upcycling model identified for taking discarded brewing malt baggage and upcycling them into eye-catching and sturdy tote baggage and extra. The acquisition is well-timed as Hoptown’s branded merchandise arm, Shore Up Provide, continues to broaden their sustainable and USA-Made branded merchandise and attire choices. When introduced with the chance to buy the Beer to Baggage model, the reply was a powerful “sure, please!” from Hoptown.
“Sustainability and high quality are on the core of every little thing we do at Hoptown, so I used to be excited by the chance to hitch forces with a like-minded firm reminiscent of Beer to Baggage. I am stoked to proceed the Beer to Baggage legacy alongside Shore Up Provide and Hoptown Handles, and assist put an finish to a large waste stream within the brewing business.” – Ben Weston, Founder and Proprietor of Hoptown Handles
With 9,000+ craft breweries working within the US alone, the quantity of discarded brewing malt baggage generated is staggering. Some craft breweries and maltsters have discovered modern methods to present these baggage a second life, however regardless of these efforts, most malt baggage nonetheless discover their option to landfills. Enter: Beer to Baggage. Since 2021, they’ve diverted 10,000+ malt baggage from the landfill, turning them into good-looking and worthwhile tote baggage which have been bought in over 200 breweries and taprooms up to now. To proceed that progress and take away much more malt baggage from waste streams, Beer to Baggage has joined forces with Shore Up Provide.
“Breweries and their patrons have been delighted by my idea of turning a brewing wastestream right into a income stream. Shore Up Provide is a pure match to deliver sources to Beer to Baggage and assist it develop into a recognizable product in taprooms around the globe. I couldn’t be extra excited to be on the staff and dream up extra concepts like this one!” – Emily Neville, Founding father of Beer to Baggage.
To assist with the transition and proceed to develop the model, Beer to Baggage Founder, Emily Neville, has joined Shore Up Provide as their new Director of Enterprise Growth and can proceed to be a guiding drive for Beer to Baggage underneath new possession. Beer to Baggage can nonetheless be ordered by way of the identical channels as earlier than, and might now be ordered by way of Shore Up Provide as effectively!
About Hoptown Handles
Hoptown Handles is an award-winning customized faucet deal with producer that makes all of their handles right here within the USA from sustainably sourced supplies. Hoptown can be the mum or dad firm of eco-friendly branded merch and attire firm, Shore Up Provide, co-owner of artistic design firm, SeaThirst Artistic, and now, Beer to Baggage.
About Beer to Baggage
Beer to Baggage is the reply to an pointless downside of waste within the brewing business. By taking landfill-bound malt baggage and upcycling them into custom-made beer tote baggage, Beer to Baggage helps breweries flip waste streams into income streams. The Pocket Brew Bag is on the coronary heart of the Beer to Baggage providing line-up, with extra designs at present within the works. Observe them for all the most recent product updates and happenings.
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