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Jim Beam has relaunched Jim Beam Black, now that includes a liquid aged for seven years.
This new expression has notes of caramel, vanilla and wealthy oak, the distillery stories.
“Jim Beam Black is the fruits of our household’s dedication to crafting the best bourbon. With every sip, you’re experiencing seven years of cautious maturation and a convention that has been handed down for over two centuries,” say grasp distillers Fred and Freddie Noe. “We’ve put our coronary heart and soul into creating this bourbon, and we imagine it represents the perfect of what Jim Beam has to supply. It’s a testomony to our dedication to high quality and craftsmanship.”
Jim Beam Black additionally relaunches with an up to date packaging design, meant to sign a extra premium and mature whiskey.
“After seven years of affected person getting older in white oak barrels, one thing really magical occurs,” says Rashidi Hodari, managing director, James B. Beam Distilling Firm. “The bourbon evolves right into a deep, wealthy gold, revealing layers of complexity and depth. Jim Beam Black is the embodiment of time effectively spent, meant to be shared with these you cherish.”
The re-released Jim Beam Black is accessible for buy at a instructed retail worth of $24.99 per 750-ml. bottle on ReserveBar, Complete Wine, Binnys and choose retailers. It’s accessible in bottle sizes starting from 50-ml. to 1.75-L, with an ABV of 45%/90 proof.
Commercial
This follows the discharge of Little E book Chapter 8, “Path Not Taken” rye whiskey.
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